OSIM x STASH: Street Art Meets Wellness with the uCozy Heart

OSIM is excited to announce its latest collaboration with iconic NYC graffiti artist STASH (Josh Franklin), one of the pioneers of the street art movement since the 1980s.

Known for his distinctive spray nozzle motifs, bold typography, and dynamic designs, STASH masterfully combines the raw energy of the streets with elements of contemporary design, making him a significant figure in both art and popular culture.

This partnership marks STASH’s debut with a global wellness brand, reimagining the uCozy Heart—a compact massager that blends his bold, urban style with OSIM’s innovative wellness technology. 

More than just a wellness tool; the uCozy Heart becomes a collectable art piece that embodies a fusion of creativity and well-being, bringing a fresh aesthetic to everyday wellness.

Key highlights of the special edition uCozy Heart include:

STASH’s Signature Graffiti Style

This special edition features STASH’s iconic graffiti elements, transforming the uCozy Heart into a bold and visually dynamic piece that merges art with wellness, inspired by NYC’s vibrant “West Side” neighbourhoods.

Art as a Wellness Catalyst

The collaboration aims to create a holistic experience, using art to elevate mood and inspire positivity. STASH’s designs add an artistic edge, making the uCozy Heart both a wellness tool and a collectible.

Dual-Directional Kneading Nodes

The uCozy Heart employs four massage nodes, simulating professional kneading and lifting techniques to deliver targeted relief for neck, shoulders, back, arms, and calves.

Availability and pricing

The special edition uCozy Heart will be available at all OSIM outlets and online from 28 October 2024. Priced at S$139, this limited-edition collectable is a must-have for wellness enthusiasts and art lovers alike.

FIND OUT MORE HERE

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READ: ARTS & CULTURE IN SINGAPORE

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READ: HEALTH & WELLNESS IN SINGAPORE

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